You know things are getting bad when...

nicolebeauchamp

Active member
I am continuing to see the email blasts (I just cleared out my spam this morning and it was an ordeal and MOST of it was agent blasts....and thanksgiving greetings ). I am just in the last few days, seeing "price reduction" notifications and blasts from properties where just after the election, brokers were calling asking if my clients had a) found something or b) would revisit the offers the sellers had not yet entertained.
 

David Goldsmith

All Powerful Moderator
Staff member
As I mentioned earlier in the thread I don't think a lot of agents realize how the AI in email servers is going to interpret their overuse of blast and label them as spammers. As you noticed a lot is already being labeled as spam. I believe as we move forward these agents are going to blindly continue, not realizing how little of what they are blasting is actually getting seen.

PS I think people should pay attention the what nicolebeauchamp says in "b)" above.
 

nicolebeauchamp

Active member
If they paid attention to the open rates (or lack thereof) of their marketing, they would wonder/notice (I had an issue where my open rates went wackadoodle and noticed it when my open rate plummeted, and people who normally opened weren't - but I'm a little obsessive over these details)- the overuse plus so many other factors are throwing them into spam ...

After Election Day, I started to get calls. In some cases, my clients had literally seen the property late summer (around or just after Labor Day)...which to me is fascinating ...wonder what is yet to come....
 

David Goldsmith

All Powerful Moderator
Staff member
You get an email blast saying "JUST LISTED" on a unit that came on over a month ago.
 

David Goldsmith

All Powerful Moderator
Staff member
You get the 7th email blast titled "NEW EXCLUSIVE!" on the same 2 month old listing.
 

David Goldsmith

All Powerful Moderator
Staff member

David Goldsmith

All Powerful Moderator
Staff member
You get email blasts with subject lines like "40% Price Reduction from Original Ask"
 

David Goldsmith

All Powerful Moderator
Staff member
You're getting email blasts from teams that act like only deal with properties over $4 million touting $299,000 coops.
 

David Goldsmith

All Powerful Moderator
Staff member
You get an email blast with the subject ": **EVEN NEWER PRICE! Now $5,000/mo. " on a rental listing which had its last price drop 11/25/2020.
 
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