Are You Buying Online Leads?

[David Goldsmith]

Forget everything here but the headline (it's just an ad for a seminar).

Brokers: Fewer Than 1 Percent of All Online Leads Closed in 2020 – There Is a Better Way!

What: Brokerages have been betting big on online lead gen to boost agent recruiting and retention. But with fewer than

rismedia.com

Brokers: Fewer Than 1 Percent of All Online Leads Closed in 2020.​

 

[John Walkup]

Yep. Unfortunately inexperienced many agents fall for the lottery math of buying leads because it’s simple: pay X earn 10X. And yes, if one comes through that’s true. However, they don’t really come through and the problem is not the spent money. The problem is the missed opportunity cost. The solution is not to spend money increasing your top-line before you have created the machinery to fully capture it on the bottom-line. Instead of trying to pour gasoline on your fire (or worse, embers), invest in your business process**. The best agents and teams have this down to a science and can handle multiple client journeys anywhere from lead to close to even post-closing without breaking a sweat. And that’s what really powers growth. Yes it’s time consuming and with plenty of delayed gratification, but as they say: the best time to plant a tree is 20 years ago or today.

**For instance - subscribing to UrbanDigs to nail your analytics ... just sayin’!

 

[Noah Rosenblatt]

Forget everything here but the headline (it's just an ad for a seminar).

Brokers: Fewer Than 1 Percent of All Online Leads Closed in 2020 – There Is a Better Way!

What: Brokerages have been betting big on online lead gen to boost agent recruiting and retention. But with fewer than

rismedia.com

Brokers: Fewer Than 1 Percent of All Online Leads Closed in 2020.​

thats 1% better than I did when I used to do online leads )) Some really know this game and do well with online leads, but it takes alot of work and discipline to work with the right lead at the right time knowing the odds are so against you.